College Campus Programs

Alcohol-related college campus issues have grown in significance over the years. That’s why MillerCoors is expanding its partnerships and programs to help address issues through harm reduction and safety programs.

We have worked with the community, our local distributors and universities to help students understand the importance of:

• Drinking responsibly  
• Helping others by knowing the signs of alcohol poisoning  
• Not providing alcohol to anyone underage  
• Designating a driver

MillerCoors partners with The W.I.N. Foundation, a non-profit organization that specializes in personal empowerment for women through their Raise Your Standards Program.  The goal of the program is to educate college-age women about the dangers of over-consumption and alcohol abuse, as well as safety and prevention.

TIPS for the University – Created by Health Communications, Inc., this peer-to-peer training equips students with intervention skills to prevent alcohol-related problems such as intoxication, drunk driving and underage drinking among their peers. This practical 3-part program covers the essential knowledge and tools students need including signs of intoxication, absorption strategies, and state-specific laws. The program engages students in a series of realistic scenarios that help develop their abilities to assess behavior and intoxication levels to determine appropriate responses to difficult situations.